The Victoria Philharmonic Choir (VPC) is an 80-voice auditioned choir based in Victoria. We worked with them to overhaul the brand from top to bottom to kick off their 2019/20 performance season.
Brand creation, asset creation, custom artwork, performance asset design.
As a non-profit organization, we needed to get creative with how we approached their printed material. We created an elegant little season programme that folds into quarters and can fit into a standard thank you card envelope.
We wanted each poster to be a unique expression with visuals to match the subject matter of the performance, while still being consistent with the overall brand.
Our ongoing brand partnership with the choir includes posters, the creation of elegant and custom graphics, performance programmes and more.