Karma Coffee
Karma Coffee is BC’s first organic, ethically-sourced coffee roaster. We worked with them to reimagine and evolve their brand and the way it comes to life.
SCOPE
Brand creation, print design, packaging design, vehicle decals, collateral design.
PRINT COLLATERAL
Stickers, circular business cards and promotional material. We helped design a family of collateral that expresses harmoniously and consistently.
PROMOTIONAL MATERIAL
Rack cards and postcards were printed locally and created to be part of the overall expression.
NEW PACKAGING
The packaging concepts included a full range of roasts and flavours, and will be rolled out using fully compostable materials and eco-friendly processes.
HIGHLIGHTS
Our approach with Karma was to prepare a full identity system that they will be rolling out over time to their vehicles, in-store displays, packaging, and more.